Innovation And Community Empowerment: Strengthening The Regional Entrepreneurship Literacy Kiosk Program In The City Of Bandung

Authors

DOI:

https://doi.org/10.31113/setiamengabdi.v7i1.139

Keywords:

Good Governance, Innovation Diffusion, Public Library Services, Bandung City Local Government, South Korea

Abstract

This community service activity is motivated by the importance of literacy as a social capability that is not limited to reading and writing skills, but also serves as a means of improving welfare through the development of entrepreneurship based on local potential. The Kios Literasi Kewirausahaan Kewilayahan (KLIK) Program in Bandung City is designed as a community empowerment innovation that integrates literacy strengthening and MSME development through a participatory and practice-based approach. The objective of this program is to enhance the capacity of program managers, strengthen community participation, and optimize local economic potential through MSME Start-Up activities and the KLIK Festival. The implementation method is carried out through coordination, mentoring, and training conducted by the local government together with the community service team. Community members participate by presenting and introducing MSME products at the KLIK Festival, which is attended by approximately 30–50 participants from various urban villages. Data analysis is conducted using descriptive qualitative and quantitative approaches through observation, interviews, and pre-test and post-test assessments to measure changes in program managers’ capacity. The results show a significant improvement in managerial competencies, particularly in MSME Start-Up management and the implementation of the KLIK Festival. In addition, cross-regional coordination strengthens community involvement in MSME product promotion. These findings indicate that the integration of literacy and entrepreneurship has a tangible impact on strengthening local capacity and community economic empowerment. As concrete outputs, the program produced strengthened MSME promotional activities, improved managerial performance of program implementers, enhanced inter-regional coordination mechanisms, and increased community readiness in developing and marketing local products. Therefore, the KLIK Program is proven to be an effective and sustainable literacy-based community empowerment model.

Author Biographies

Septiana dwiputrianti, Politeknik STIA LAN Bandung

Septiana Dwiputrianti is a Professor in the Department of Public Administration at Politeknik STIA LAN Bandung, Indonesia. She holds a doctoral degree in Public Administration and has extensive academic and professional experience in the fields of public sector governance, public policy analysis, bureaucratic reform, and public service innovation. Her scholarly work focuses on good governance, performance management in the public sector, and institutional capacity building. In addition to her research activities, she is actively involved in community engagement programs aimed at strengthening local government institutions and improving the quality of public services through evidence-based and participatory approaches

Muhamad Nur Afandi , Politeknik STIA LAN Bandung

Muhamad Nur Afandi is the Director of Politeknik STIA LAN Bandung, Indonesia. His academic and professional interests include public administration, public sector governance, organizational performance, and public service management. He has been actively involved in higher education leadership, research, and community engagement activities, particularly those focusing on institutional strengthening, administrative effectiveness, and the application of governance principles in public sector and local government organizations.

Hye Kyoung Lee , Myongji University

Professor Hye-Kyung Lee is Professor of Cultural Policy in the Department of Culture, Media & Creative Industries at King’s College London, United Kingdom. She received her PhD from the University of Warwick and has been a member of King’s College London since 2004. Professor Lee’s research interests encompass cultural policy, state policy on cultural and creative industries, arts policy, and cultural policies in East Asia. Her work critically examines the dynamics of culture-state-market relations and explores institutional, historical, and international perspectives on cultural policy and creative industries. She has published extensively on topics such as Korean cultural policy, creativity, and cultural production, and serves as co-editor-in-chief of Cultural Trends. In addition to her scholarly contributions, she supervises doctoral research and teaches on undergraduate and graduate programmes related to cultural policy, governance, and creative industries

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Published

2026-06-30

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Vol. 7 No. 1 (2026): Juni 2026

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Articles

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Copyright (c) 2026 Dwi Oktaviani Sholikhah, Septiana dwiputrianti, Muhamad Nur Afandi , Hye Kyoung Lee

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